Born 1956 in Södertälje, Sweden, Björn Rune Borg nurtured an interest in tennis at an early age out of a fascination with a golden racket that his father had won at a table-tennis tournament.By the age of 13, Björn was already a hard-hitting champion in Sweden, conquering anyone on the courts under 18.
Included in the International Tennis Hall of Fame, Björn won more than 70 top-level tournaments throughout his career.
After the star player retired in 1983, he founded a fashion line. Now, Björn Borg is a popular Swedish brand of underwear, sportswear and accessories.
Both Björn Borg the player and Björn Borg the brand name are champions!
Check out more runway shots and stills here.
