José Neves, Matthew Murphy, and Kirk Beattie launched b Store in 2010 solely as a shoe line. Based in Mayfair’s Conduit Street, London, the store was a launching pad for local young graduates of fashion, art, and design.
In 2006, the store moved to the famous Savile Row, evolving into a unisex clothing line, which gained the store the coveted title “Shop of the Year.”
Now b Store is more than a store: it is a boutique—a fashion destination that continues the tradition of promoting and nurturing fresh, new talent.
The b Store collection is designed by two of the co-owners, Matthew Murphy and Kirk Beattie, who first met in the early 90’s, quickly becoming friends.
The duo design team draw their inspiration from mutual interests in art, film, and music—particularly from icons like David Bowie, Joy Davison, and the Human League.
José Neves, who was keen on launching a London-based shoe line, joined Matthew and Kirk in 2001. Stay tuned for the b Store 2010 autumn/winter collection!
Photos & slideshow spring/summer 2010 collection Copyright b Store.