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“This collection is all about sophistication and understated style,” says Nicola. “I want guys to have fun with the way they dress. They shouldn’t feel restricted or pressured to dress a certain way. It’s all about breaking free of the mould.”
The collection is based on Elusiv’s most successful items, which have been handpicked by Nicola herself: tailored coats and jackets, fitted jeans and pants, stylish t-shirts, and a wide assortment of accessories—all of which are designed to last long with little upkeep.
While these items are the most Enduring of a man’s wardrobe, the color palette is completely reminiscent of the rugged New Zealand coastline.
“They are stormy colors,” says Reilly: “colors of a West Coast beach after a high tide.”
Photo Copyright Elusiv.